‘Long March’ Helps India’s Rahul Gandhi Shed Playboy Image

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5 months spent traversing his nation on foot helped the scion of India’s most famed dynasty shed his playboy image — but the road to reviving his misguided political fortunes will possible be a more challenging dawdle.

Rahul Gandhi has for years struggled to mission the electoral juggernaut of High Minister Narendra Modi, whose Bharatiya Janata Occasion (BJP) holds a shut to-monopoly on power by plot of nationalist appeals to the nation’s Hindu majority.

Modi has revelled in casting his chief opponent, dubbed an “empty suit” in leaked US embassy cables from 2005, as an out-of-contact princeling extra in luxury and self-indulgence than combating to helm the arena’s biggest democracy.

His Congress occasion, a once-mighty power with a proud role in ending British colonial rule 75 years prior to now, is now a shadow of its used self, plagued by infighting and defections.

But a call to invoke one in all India’s most productive-known snort traditions, flanked by usual folk, has given him an air of authority that needed to this point eluded him in public lifestyles.

“Rightly or wrongly, the BJP’s campaign of him being an incompetent person used to be the dominant perception — he has managed to alternate that,” fair political analyst Parsa Venkateshwar Rao Junior instructed AFP.

Since his long scurry began on India’s southernmost tip closing September, Gandhi has struck a chord with fiery speeches and affectionate interactions with the thousands of bystanders which contain lined streets to transfer looking his procession.

The campaign harkens attend to the famed 1930 scurry by Rahul’s unrelated namesake Mahatma Gandhi, whose march to snort a salt tax imposed by British rulers used to be a seminal 2d in India’s independence fight.

It has bypassed the nation’s mature media to be ready to set aside the public at once, with an in-home social media apparatus and interviews with on-line influencers.

Footage of Gandhi on the road reveals him with a newly commanding posture, carrying an unkempt salt-and-pepper beard grown at some stage in the march and trailed by smiling teenagers.

His 3,500-kilometre (2,175-mile) dawdle — no longer all by foot — concludes on Monday in the frigid Himalayan foothills of Kashmir, after months spent finessing each his standard contact and a voter pitch capitalising on standard economic insecurity.

“The job of the nation is to construct particular that you feel protected,” he acknowledged this month, whereas sharing kebabs and playfully joking about his sweet enamel in a YouTube interview with a favored meals blogger.

The “Bharat Jodo Yatra” (“Unite India March”) has usual Gandhi into a extra credible inheritor to the legacy of his father, grandmother and sizable-grandfather, every one a used top minister, foundation with independence leader Jawaharlal Nehru.

But Gandhi has already suggested Congress to 2 landslide election defeats in opposition to the seemingly unconquerable BJP, whose victory in next yr’s national polls is virtually universally plan of as a foregone conclusion by consultants.

“He has managed to redefine his public image,” Rao acknowledged. “Whether or no longer this is succesful of also simply translate into votes, I’m no longer very particular.”

Congress used to be dominant at some stage in the principle half-century after Indian independence but now governs in beautiful three of India’s 28 states.

The occasion weathered a messy and public internal brawl closing yr over who would pick place of business as its president after the resignation of Sonia Gandhi — Rahul’s mother, widowed when her husband Rajiv used to be assassinated in a suicide attack in 1991.

Loads of leaders of diversified opposition parties historically aligned with Congress spurned Rahul’s entreaties to be a part of his countrywide scurry, an uncharitable estimation of his prospects next yr.

His exhortations of religious tolerance and India’s secular traditions contain prior to now did no longer dent the BJP’s muscular advocacy for the Hindu majority at a time of rising intolerance in opposition to Muslims.

But his decision to undertake the march furthermore displays his biggest hurdle: the enduring power of High Minister Modi, whose skill in cultivating a populist public image effectively outclasses his bear.

“Rahul Gandhi himself has acknowledged that he had no preference but to transfer for the (march) in narrate to glue with folk and epic it by plot of social media,” Zoya Hasan, a tutorial and political scientist essentially based mostly in New Delhi, instructed AFP.

Modi is the beneficiary of a media environment largely in thrall to the BJP’s agenda, with Indian press freedoms declining severely since he came about of business in 2014, in accordance to world watchdogs.

While the pinnacle minister’s day-to-day actions are reported on frantically by cable news broadcasters, Gandhi’s exploits contain largely did no longer feature except they solid him in a destructive gentle.

“One thing that undermines the opposition is top news,” Hasan added.

“One thing that is certain which in actuality brings folk collectively, as the Bharat Jodo Yatra is in search of to manufacture, is no longer.”


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